September 22, 2025Every business requires a steady stream of high-quality leads to thrive. But that requires building a robust business lead generation funnel. However, doing so isn’t as straightforward. Businesses often encounter several challenges during their endeavor. Common ones include choosing the wrong audiences, a higher lead drop-off rate, misaligned marketing and
September 18, 2024B2B markets grow and evolve continuously. And while doing so, they produce numerous new opportunities. Tapping into them is possible when you broaden your B2B lead-gen horizon. Precisely, we are referring to scaling up your B2B lead generation efforts to target more business prospects and drive more opportunities. So, how
November 23, 2022The lead generation process is essential to nurturing potential customers and driving conversions for your business. It typically involves four main stages: awareness, interest, consideration, and decision. Understanding this process allows you to create targeted content and campaigns that guide prospects through each phase effectively. Awareness The first step in
July 6, 2022Are you considering B2B lead generation companies in Pune with large databases of contact details? While this is one approach, it’s not the only one. Many professionals overlook other highly effective strategies to generate business leads from existing customers and prospects. If you’re looking to make the most of your
Here are the 4 key takeaways from the blog: 1. Hire domain experts – Choose a partner with proven expertise in demand generation strategy, analytics, and business growth. 2. Prioritize ROI – Work with a reliable company that can deliver measurable outcomes and maximize your return on investment. 3. Leverage
Marketing enthusiast & a passionate perfectionist, is how people define Gunjan. He truly believes that good enough is not really enough.
His experience spans over 20 meticulous years in the lead generation world thereby gaining deep understanding of the job. Having covered roles in all possible capacities in his journey, he’s come a long way from starting as a caller to eventually managing the entire business today. Has campaigned for 150+ clients globally and hence is well rooted to the job. A true professional whose passion for MoT- Management of Things (#Self Coined) motivated him to the very top of the game.
Holds an MBA from Symbiosis University where he also was awarded the winner of Annual Business Competition- 2 years in a row. Calls himself a workaholic, rather leadaholic J. If not in office, you will find him either at the gym or riding a horse!
